I-AM - brand identity design & branding agency india

Trading since 1994, Isherwoods have become the leading estate agent in the upper up-market sector. They are known for their ‘Select Cheltenham Lettings’, with a particular strength in the urban areas of Cheltenham, particularly the Montpellier and Landsdown areas.Originally, I-AM were asked to create a new brand identity and environment design for the Montpellier office. The new office reflects Isherwoods’ local knowledge of the Montpellier area and is a physical manifestation of the customer-focused values they hold dear. I-AM have since designed the brand and marketing strategy for the launch of the Isherwoods sales business.

Real Estate Sales Lounge We work with estate agents, realtors and developers to build their brands and define the experience they offer their customers. This work ranges from name generation and corporate identity through to brand communication, apps, websites and the design & build of welcoming offices and sexy sales lounges. Buying a new home is an exciting, terrifying, emotionally charged experience – not to mention the biggest financial transaction in most people’s lifetime. The experience you offer your customers should reflect this. In London, we work with a new generation of estate agents who focus on great customer service and a better experience for both buyers and sellers. For decades, estate agents’ branches have, at best, been described as simply ‘offices on the high street’. The visitor’s experience has been subject to very little real innovation or interaction – until recently. Using our 360° approach, we go beyond conventional estate agent office design and crea...

Branch Transformation: Do you really need a branch of the future? And does it have to be a Ferrari? The relentless rise of digital has left most retail sectors grappling with how to maintain relevancy for the bricks-and-mortar component of their offer. The banking sector is no exception – indeed it’s one of the best examples of how (or not) to solve the conundrum between a physical presence and a cost-effective online transaction. At RBR’s recent ‘Branch Transformation’ conference in London, 510 banking delegates from around the world gathered for 2 days of talks on the subject, and I-AM’s Group Managing Director, Jon Blakeney, was one of the speakers. Jon used his talk to focus on one of the industry’s trending topics: ‘The branch of the future’. While most bankers believe that branches are the best environment for serving and selling, many banks seem to feel the need to over-correct the natural tendency towards digital transactions, and in so doing they invest in unnecessarily el...